{"id":37045,"date":"2026-09-21T19:42:42","date_gmt":"2026-09-21T17:42:42","guid":{"rendered":"https:\/\/iberseriesplatinoindustria.com\/iberseries-platino-industria-unveils-the-must-attend-events-of-its-sixth-edition-in-san-sebastian-bringing-together-leading-figures-from-the-international-audiovisual-industry\/"},"modified":"2026-09-22T21:10:22","modified_gmt":"2026-09-22T19:10:22","slug":"iberseries-platino-industria-unveils-the-must-attend-events-of-its-sixth-edition-in-san-sebastian-bringing-together-leading-figures-from-the-international-audiovisual-industry","status":"publish","type":"post","link":"https:\/\/iberseriesplatinoindustria.com\/en\/iberseries-platino-industria-unveils-the-must-attend-events-of-its-sixth-edition-in-san-sebastian-bringing-together-leading-figures-from-the-international-audiovisual-industry\/","title":{"rendered":"Iberseries & Platino Industria unveils the must-attend events of its sixth edition in San Sebasti\u00e1n, bringing together leading figures from the international audiovisual industry."},"content":{"rendered":"\n

A una semana de su celebraci\u00f3n, el encuentro ha participado en el acto \u201cAlgo se cuece en Madrid\u201d<\/strong> en el marco del Festival de San Sebasti\u00e1n<\/strong>, donde se han anunciado \u00faltimos contenidos de una programaci\u00f3n que reunir\u00e1 en Matadero Madrid<\/strong>, del 29 de septiembre al 2 de octubre<\/strong>, a creadores, productoras, plataformas, cadenas de televisi\u00f3n, financieros, compradores, distribuidores y representantes instituciones y agentes del sector audiovisual procedentes de Europa, Am\u00e9rica Latina y diversos mercados internacionales.<\/h3>\n\n

La programaci\u00f3n incorpora encuentros con ejecutivos de Mediawan, Amazon MGM Studios, Google EMEA, IMAGINA, Wild Sheep Content, Beta Film, Movistar Plus, Imagina, Secuoya Studios, Grupo Izen<\/strong> y RTVE<\/strong>, y pone el foco en algunos de los principales desaf\u00edos y oportunidades que afronta actualmente el sector audiovisual, desde el impacto de la inteligencia artificial<\/strong> y la evoluci\u00f3n de los modelos de producci\u00f3n<\/strong> hasta la financiaci\u00f3n<\/strong>, la coproducci\u00f3n internacional<\/strong>, la expansi\u00f3n global<\/strong> de las compa\u00f1\u00edas y la b\u00fasqueda de nuevas voces<\/strong> y talentos<\/strong>.<\/p>\n\n

Las sesiones tambi\u00e9n abordar\u00e1n la formaci\u00f3n y el nuevo talento audiovisual<\/strong> con \u201cNetflix y FIPCA: Formar para transformar\u201d<\/strong>, que presentar\u00e1 FORMA<\/strong>, iniciativa de capacitaci\u00f3n impulsada por FIPCA<\/strong> con el apoyo de Netflix<\/strong>.<\/p>\n\n

A una semana del comienzo de su sexta edici\u00f3n, Iberseries & Platino Industria<\/strong> ha participado en el acto \u201cAlgo se cuece en Madrid\u201d<\/strong> celebrado en el Festival de San Sebasti\u00e1n<\/strong>, organizado por Madrid Film Office<\/strong> y Film Madrid Region<\/strong>, en colaboraci\u00f3n con el Cl\u00faster Audiovisual de Madrid<\/strong>, para dar a conocer las citas imprescindibles de su pr\u00f3xima edici\u00f3n, que tendr\u00e1 lugar del 29 de septiembre al 2 de octubre<\/strong> en Matadero Madrid<\/strong>.<\/p>\n\n

La presentaci\u00f3n ha permitido anunciar una amplia programaci\u00f3n que reunir\u00e1 a destacados profesionales y representantes institucionales de Europa y Am\u00e9rica para impulsar el intercambio de conocimiento, las alianzas y las oportunidades de negocio en la industria audiovisual.<\/p>\n\n

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El acto ha contado con la presencia de Ra\u00fal Torquemada<\/strong>, director de Madrid Film Office<\/strong>; Xiomara Garc\u00eda<\/strong>, coordinadora de Film Madrid Region<\/strong>; Ra\u00fal Berdon\u00e9s<\/strong>, presidente de Secuoya Content Group<\/strong>, acompa\u00f1ado de Pablo Jimeno<\/strong>, director general; Samuel Castro<\/strong>, codirector de Iberseries & Platino Industria<\/strong>; Jes\u00fas Prieto<\/strong>, CFO de Iberseries & Platino Industria<\/strong>; Rafael S\u00e1nchez<\/strong>, director de Relaciones Institucionales y Comunicaci\u00f3n de EGEDA<\/strong>; y Teresa Azcona<\/strong>, directora gerente del Cl\u00faster Audiovisual de Madrid<\/strong>.<\/p>\n\n

La programaci\u00f3n<\/strong> combinar\u00e1 conferencias, keynotes, spotlights, adelantos exclusivos, sesiones de financiaci\u00f3n, encuentros profesionales, pitches y talleres, con especial atenci\u00f3n a la coproducci\u00f3n internacional, las nuevas narrativas y las oportunidades de negocio.<\/p>\n\n

Durante cuatro intensos d\u00edas, se abordar\u00e1n los principales desaf\u00edos del sector, desde la creaci\u00f3n de historias con proyecci\u00f3n internacional y el desarrollo de propiedades intelectuales globales hasta las estrategias de plataformas y televisiones, los modelos de coproducci\u00f3n y financiaci\u00f3n, la inteligencia artificial y los nuevos formatos de consumo.<\/p>\n\n

Nuevas voces internacionales y un fuerte foco en la IA, la coproducci\u00f3n y el talento<\/strong><\/p>\n\n

Entre las novedades anunciadas del programa de conferencias destaca \u201cK-DRAMA Spotlight: From Korea to the World: Hong Jong-chan and the Global Success of Korean Content\u201d,<\/em><\/strong> un encuentro dedicado al fen\u00f3meno internacional de los contenidos coreanos y a las claves que explican c\u00f3mo historias con una identidad cultural propia pueden alcanzar audiencias globales. La sesi\u00f3n contar\u00e1 con la participaci\u00f3n de ejecutivos\/as de Cloud Films<\/strong> y de la Korean Association for Broadcasting & Telecommunication<\/strong>, ambas de Corea del Sur, as\u00ed como de KOCCA Spain<\/strong>, que regresa al encuentro tras la presencia de Corea como Pa\u00eds en Foco en la pasada edici\u00f3n. <\/p>\n\n

La conexi\u00f3n entre creaci\u00f3n local y audiencias internacionales ser\u00e1 tambi\u00e9n el eje de \u201cCreadores sin fronteras: Historias con pasaporte global\u201d<\/em><\/strong>,<\/em> con la participaci\u00f3n de Amaya Muruzabal,<\/strong> CEO & Head of Content de M Content<\/strong> (Espa\u00f1a); Isabel Pe\u00f1a<\/strong>, creadora y guionista (Espa\u00f1a); y Eduard Sola<\/strong>, guionista (Espa\u00f1a). La sesi\u00f3n analizar\u00e1 c\u00f3mo los creadores pueden trasladar historias con una identidad propia a otros contextos y cu\u00e1les son las claves narrativas para conectar con las nuevas audiencias. <\/p>\n\n

La inteligencia artificial, uno de los grandes ejes<\/strong><\/p>\n\n

La IA tendr\u00e1 un protagonismo destacado en el programa. El taller \u201cCasos de innovaci\u00f3n en el audiovisual: nuevos negocios, uso de IA y otras tecnolog\u00edas emergentes\u201d<\/em><\/strong>,<\/em> impulsado junto al Cl\u00faster Audiovisual de Madrid,<\/strong> mostrar\u00e1 casos pr\u00e1cticos sobre c\u00f3mo las nuevas tecnolog\u00edas est\u00e1n transformando los modelos de negocio y los procesos de producci\u00f3n. <\/p>\n\n

La sesi\u00f3n contar\u00e1 con Ra\u00fal Izquierdo<\/strong>, vocal del Cl\u00faster Audiovisual de Madrid y director General de TBS<\/strong>, y reunir\u00e1 a destacados profesionales de empresas como Telef\u00f3nica Broadcast Services, Paramotion Films, Secuoya Content Group, Hark Media, Story Pitcher, Scout&Film<\/strong> y Grupo Izen<\/strong>, adem\u00e1s de expertos en estrategia y desarrollo de negocio. La sesi\u00f3n estar\u00e1 moderada por Henar Le\u00f3n<\/strong>, especialista en transformaci\u00f3n digital e innovaci\u00f3n en las industrias creativas y culturales. <\/p>\n\n

La dimensi\u00f3n regulatoria de esta transformaci\u00f3n se abordar\u00e1 en \u201cIA y creaci\u00f3n audiovisual: desaf\u00edos normativos y nuevas narrativas\u201d<\/em><\/strong>, con Carmen P\u00e1ez Soria,<\/strong> subsecretaria de Cultura del Ministerio de Cultura<\/strong> de Espa\u00f1a; Clara Ruip\u00e9rez de Azc\u00e1rate,<\/strong> directora dePropiedad Intelectualy secretaria General de Movistar Plus<\/strong> (Espa\u00f1a);e Ignacio Vela Navarro-Rubio,<\/strong> Government Affairs and Public Policy Manager de Google<\/strong> (Espa\u00f1a). El encuentro analizar\u00e1 los retos \u00e9ticos y normativos de la IA, as\u00ed como cuestiones relacionadas con la propiedad intelectual y la protecci\u00f3n del talento. <\/p>\n\n

La IA volver\u00e1 a centrar la conversaci\u00f3n con \u201cIA en acci\u00f3n: nuevos modelos de producci\u00f3n\u201d<\/em><\/strong>,<\/em> protagonizada por Erik Barmack,<\/strong> Founder & CEO de Wild Sheep Content<\/strong> (EUA),y Johann Choron<\/strong>, Partnerships & Gen AI Lead for Film & TVde Google EMEA<\/strong> (Francia), que abordar\u00e1n el impacto de la IA generativa en los procesos creativos, los flujos de trabajo y las estrategias de producci\u00f3n y negocio.<\/p>\n\n

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Inversi\u00f3n, Madrid y coproducci\u00f3n internacional<\/strong><\/p>\n\n

La financiaci\u00f3n y el crecimiento de la industria espa\u00f1ola estar\u00e1n presentes en \u201cInvertir para crecer: SETT y el audiovisual espa\u00f1ol\u201d<\/em><\/strong>,<\/em> una conversaci\u00f3n sobre la actividad inversora de la SETT y el impacto de sus operaciones en el sector, junto a algunas de sus empresas participadas.<\/p>\n\n

Tambi\u00e9n se analizar\u00e1 la evoluci\u00f3n del ecosistema madrile\u00f1o en \u201cEl Efecto Madrid: creatividad, industria y financiaci\u00f3n global\u201d<\/em><\/strong>, con Jaume Banacolocha<\/strong>, CEO de Diagonal TV<\/strong> (Espa\u00f1a); Manuel G\u00f3mez Pereira, director y guionista<\/strong> (Espa\u00f1a); y Merche Herranz,<\/strong> directora general de LaZona<\/strong> (Espa\u00f1a). Moderar\u00e1 Ra\u00fal Torquemada<\/strong>, director de Madrid Film Office. <\/p>\n\n

La dimensi\u00f3n internacional ser\u00e1 protagonista de \u201cBreaking Rules: el mapa de la coproducci\u00f3n\u201d<\/em><\/strong>,<\/em> que reunir\u00e1 a Alfredo Berm\u00fadez de Castro Berbel,<\/strong> Chief Operating Officer de Secuoya Studios<\/strong> (Espa\u00f1a); Iris Bucher,<\/strong> CEO & Producer de Quad Drama<\/strong> (Francia); Peter Lohner<\/strong>, SVP Hispanic Acquisitions & Co-productionsde Beta Film<\/strong> (Alemania); Jos\u00e9 Pastor<\/strong>,director de Cine y Ficci\u00f3n de RTVE<\/strong> (Espa\u00f1a); Nathalie Perus<\/strong>,General Manager de Atlantique Productions<\/strong> (Francia); y Femke Wolting<\/strong>, Co-Founder de Submarine<\/strong> (Holanda).<\/p>\n\n

Mediawan y las grandes productoras espa\u00f1olas<\/strong><\/p>\n\n

La estrategia de expansi\u00f3n internacional de Mediawan<\/strong> ser\u00e1 objeto de una sesi\u00f3n espec\u00edfica, \u201cSpotlight Mediawan: Creative Independence, Global Expansion, and European Identity\u201d<\/em><\/strong>,<\/em> con Elisabeth d’Arvieu, Global Content Officer de Mediawan<\/strong> y CEO de Mediawan Pictures<\/strong> (Francia);y Matthieu Thollin,<\/strong> Chief Operating Officer de Mediawan<\/strong> (Francia). Moderar\u00e1 Roy Ashton,<\/strong> Partner de Gersh<\/strong> (EUA). <\/p>\n\n

El programa incorpora asimismo \u201cSpotlight: IMAGINA: El ADN de la producci\u00f3n de contenidos\u201d<\/em><\/strong>, un encuentro de IMAGINA<\/strong> -hasta el 31 de diciembre Grup Mediapro- que reunir\u00e1 a los responsables de cinco de las productoras m\u00e1s veteranas, influyentes y reconocidas de la industria audiovisual para analizar las claves de su trayectoria, sus \u00faltimos proyectos y los retos que marcar\u00e1n el futuro de la industria audiovisual.<\/p>\n\n

Participar\u00e1n Mar\u00eda Jos\u00e9 Rodr\u00edguez<\/strong>, directora general de Globomedia<\/strong> (Espa\u00f1a); Agust\u00ed Esteve<\/strong>, director general de El Terrat<\/strong> (Espa\u00f1a); Alejandro Fl\u00f3rez<\/strong>, director general de 100 Balas<\/strong> (Espa\u00f1a); Carmen Gonz\u00e1lez<\/strong>, directora general de Big Bang Media<\/strong> (Espa\u00f1a) y Santiago L\u00f3pez<\/strong>, CEO y Founding Partner de Cimarr\u00f3n Cine<\/strong> (Am\u00e9rica Latina).<\/p>\n\n

La sesi\u00f3n contar\u00e1 adem\u00e1s con la participaci\u00f3n de talentos creativos<\/strong> como Diego San Jos\u00e9 y Andr\u00e9s Gel\u00f3s, <\/strong>que compartir\u00e1n su experiencia y ofrecer\u00e1n una mirada sobre los procesos de creaci\u00f3n, desarrollo y producci\u00f3n de contenidos capaces de conectar con audiencias nacionales e internacionales.<\/p>\n\n

Amazon MGM Studios apuesta por las nuevas voces<\/strong><\/p>\n\n

El talento emergente iberoamericano tendr\u00e1 tambi\u00e9n un espacio destacado con \u201cNuevas voces, grandes historias: la apuesta de Amazon MGM Studios por el talento que viene\u201d<\/em><\/strong>.<\/em> El panel reunir\u00e1 a Alberto F\u00e9lez<\/strong>, productor de \u201cEnemigos\u201d<\/strong> (Espa\u00f1a); Daniela Goggi<\/strong>, directora de \u201cBarreda\u201d<\/strong> (Argentina); y Sebasti\u00e1n Sari\u00f1ana<\/strong>, showrunner de \u201cPrefiero la muerte\u201d<\/strong> (M\u00e9xico).<\/p>\n\n

La conversaci\u00f3n estar\u00e1 moderada por Mar\u00eda Contreras<\/strong>, Head of Spanish Original Movies & Scripted TV de Prime Video & Amazon MGM Studios<\/strong> (Espa\u00f1a),y Camila Misas,<\/strong> Head of Local Originals Mexico de Amazon MGM Studios (M\u00e9xico).<\/p>\n\n

Por su parte, \u201cSolo productores en el edificio: los desaf\u00edos como catalizador para el cambio\u201d<\/em><\/strong> reunir\u00e1 a Jos\u00e9 Mar\u00eda Caro,<\/strong> CCO de Secuoya Studios<\/strong> (Espa\u00f1a); Axel Kuschevatzky,<\/strong> CEO de Infinity Hill<\/strong> (EUA); y M\u00f3nica Lozano,<\/strong> CEO de Alebrije Cine y Video<\/strong> (M\u00e9xico) para abordar los nuevos retos de financiaci\u00f3n, los fondos p\u00fablicos, los mercados internacionales y las estrategias de los productores independientes y de las compa\u00f1\u00edas respaldadas por grandes grupos.<\/p>\n\n

El programa se completa con \u201cNetflix y FIPCA: Formar para transformar. Talento y nuevas demandas de la industria audiovisual iberoamericana\u201d<\/em><\/strong>,<\/em> que pondr\u00e1 el foco en la formaci\u00f3n y en las nuevas necesidades profesionales del sector, adem\u00e1s de presentar la experiencia de FORMA<\/strong>, iniciativa de capacitaci\u00f3n impulsada por FIPCA con el apoyo de Netflix.<\/p>\n\n

Participar\u00e1n Elkin Zair Manco<\/strong>, director Ejecutivo de la Academia Colombiana de Cine<\/strong> (Colombia); y Juan Jos\u00e9 M\u00e9ndez, Global Affairs Am\u00e9rica del Sur hispanohablante, Netflix<\/strong> (Argentina), bajo la moderaci\u00f3n de Ignacio Rey<\/strong>, presidente de FIPCA<\/strong> (Argentina).<\/p>\n","protected":false},"excerpt":{"rendered":"

A una semana de su celebraci\u00f3n, el encuentro ha participado en el acto \u201cAlgo se cuece en Madrid\u201d en el marco del Festival de San Sebasti\u00e1n, donde se han anunciado \u00faltimos contenidos de una programaci\u00f3n que reunir\u00e1 en Matadero Madrid, del 29 de septiembre al 2 de octubre, a creadores, productoras, plataformas, cadenas de televisi\u00f3n, […]<\/p>\n","protected":false},"author":5,"featured_media":37043,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[296],"tags":[],"destacado_post":[179],"class_list":["post-37045","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","destacado_post-si"],"acf":[],"yoast_head":"\nIberseries & Platino Industria unveils the must-attend events of its sixth edition in San Sebasti\u00e1n, bringing 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