Accredited Profile

JustWatch. From Data to Decision: Intent-Based Marketing

Business & Innovation

In a content-saturated ecosystem of entertainment, user intent is the most valuable signal. Discover how an intent-based approach turns user signals and taste based behavior into more efficient marketing campaigns: connecting every title with the audiences that’s actually looking for it.

WHERE

Coming soon

WHEN

Coming soon

TIME

Speakers

Ingke Purrmann

Co-Founder & Chief Revenue Officer (CRO)
JustWatch Media
Alemania