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Accredited Profile
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Disney+ and Luzu TV: building fiction from a digital phenomenon
What happens when one of the leading streaming platforms teams up with one of Argentina’s most influential digital communities? This panel explores the origins and development of the partnership between Disney+ and Luzu TV to transform the world of a live-streaming channel like “Nadie dice nada” into the first fictional series, Somos así, the series from Nadie dice nada. Through a conversation with the project’s key figures and the debut of never-before-seen footage from the series, we’ll explore the creative and strategic process behind this collaboration: how to identify a community with a strong bond to its creators, transform that phenomenon into a fictional story, and build a concept capable of connecting with new audiences without losing its authenticity.
October 1st
16:30 - 17:00
Sala Azcona (Cineteca)
